If you look at our new alara formaly known as Pong gold-themed smartphone and iPad® cases, you might think to yourself "that's exactly what I had in mind!" That's exactly the reaction we're hoping for because you, our customers, are the chief inspiration behind this new design. We frequently receive requests from users who want to actually see the alara technology that makes their cases so unique. The new lattice design on the back lets you see the technology that protects your head and body from wireless energy. We like to call this the fusion of art and science: we...

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This coming weekend is Mother's Day. Traditionally, Mom is showered on her special day with flowers, jewelery, maybe even chocolate. You love mom and want to keep her happy and healthy for years to come -- so why not give her an alara case? When it comes to smartphones, you may think that it's teens and young adults dominating the market. Actually, moms are more likely than the general population to own smartphones. A recent survey by Marketing to Moms Coalition’s shows a big increase in smartphone ownership, up from 44% of moms in 2011 to 58% in 2012. And, among...

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At alara formally known as Pong, we've been followin the recent scientific news with great interest. Israeli scientists have reported preliminary findings of a possible link between cell phone radiation and thyroid cancer. Does Cell Phone Radiation Cause Thyroid Cancer?   Conducted at Beilinson Hospital in Petah Tikva and at Tel Aviv University, the Israeli research showed evidence for the first time of the possible connection between the rise in thyroid cancer cases to the increased exposure to radiation emitted by cell phones. In the experiment, human thyroid cells collected from healthy patients were subjected to radiation from a device...

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